Gambling film and media brand rights entity Skyrocket Entertainment has snapped up the international rights to a raft of iconic Hollywood feature films as part of a pioneering deal with US-based Millennium Media.
The film package includes Rambo 4, The Expendables and the Fallen franchise franchise, amongst others. Skyrocket will transform these stories and characters into new gaming content and products and migrate them into the worldwide online gambling sector.
Skyrocket will ensure global reach for the film-branded gaming content within regulated markets including the UK, Malta, Eastern Europe, Russia/CIS and Asia across 350-plus gaming sites. Working with these giants of industry, Skyrocket will oversee the game-building, certification and distribution of these titles to create innovative products with established worldwide audiences for real Money gaming such as slots, instant games, bingo and lotto.
Production of the film-branded gaming content will commence from May 2019 with expected delivery slated for 2020. The deal was struck between Skyrocket CEO, Sean O’Kelly and Millennium Media president, Jeffrey Greenstein.
O’Kelly said: “We are excited to be working with Millennium Media, adding the crown jewels of their library to the Skyrocket slate for this innovative venture. Millennium recognised the value and vast potential of this new revenue stream from day one and we’re looking forward to creating fresh and immersive gaming experiences around these well-loved films, which resonate with existing but also new audiences worldwide.”